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Marketing management (with small projects and Case studies)

Chhabra, T.N.

Marketing management (with small projects and Case studies) T.N. Chhabra , S.K. Grover - 4th rev. and ed. - Delhi Dhanpat Rai 2004:2017 - xii, 8.42 +A2 +B12

Includes bibliographical references and index

Subjects--Topical Terms:
Marketing
Sales Management

Dewey Class. No.: 658.8 / CHH P4:P17

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