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Marketing Management

Kotler, Philip

Marketing Management Philip Kotler, Kevin Lane Keller - 12th - New Delhi Prentice-Hall 2006:2007 - xxxvii,729+120

Includes Index

ISBN: 8120327993

Subjects--Topical Terms:
Marketing Management
Sales Management

Dewey Class. No.: 658.8 / KOT P6;P7

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