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Marketing

Etzel,Michael J.

Marketing Michael J. Etzel,Beuce J. Walker,William J. Stantin - 12th ed. - Boston; New Delhi Mcgraw-Hill/Irwin, 2001 - xxii,674+I27

Includes bibliographical references and Index

ISBN: 0073660310

Subjects--Topical Terms:
Marketing,Sales Management

Dewey Class. No.: 658.8 / ETZ P1

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