Marketing analytics: data-driven techniques with microsoft excel
Winston, Wayne L.
Marketing analytics: data-driven techniques with microsoft excel - Indianapolis, IN John Wiley 2014 - xxx, 690
Includes index
9781118373439
--Marketing research - Computer programs
658.8302855369 / WIN P14
Marketing analytics: data-driven techniques with microsoft excel - Indianapolis, IN John Wiley 2014 - xxx, 690
Includes index
9781118373439
--Marketing research - Computer programs
658.8302855369 / WIN P14