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The art of digital marketing: the definitive guide to creating strategic, targeted, and measurable online campaigns

Dodson, Ian

The art of digital marketing: the definitive guide to creating strategic, targeted, and measurable online campaigns - Hoboken, New Jersey John Wiley 2023 - viii, 385

Includes index

ISBN: 978-1-119-26570-2

Subjects--Topical Terms: --International marketing;--Electronic marketing

Dewey Class. No.: 658.872 / DOD P23

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