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Advertising: planning and implementation

Sharma, Sangeeta

Advertising: planning and implementation Sangeeta Sharma, Raghuvir Singh - Eastern economy - Delhi PHI Learning 2013 - xviii, 478

Includes bibliographical references and index

ISBN: 9788120329737

Subjects--Topical Terms:
Advertising
Advertising-management

Dewey Class. No.: 659.1 / SHA P13

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