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Consumer behavior

Schiffman, Leon G.

Consumer behavior Leon G. Schiffman, Joseph Wisenblit and S. Ramesh Kumar - 12th - [S l.]; Noida Pearson Education; Pearson India Education Services 2019 - xxx, 670

Includes index

ISBN: 9789353069834

Subjects--Topical Terms:
Consumer behavior

Dewey Class. No.: 658.8342 / SCH P119

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