Entrepreneurial marketing (Record no. 21342)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00549 a2200217 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250304143831.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250127b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-1-119-83520-2 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DDUCL |
| Transcribing agency | DDUCL |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 658.8 |
| Item number | KOT P23 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | KOT P23 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Entrepreneurial marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Wiley India, |
| Date of publication, distribution, etc. | 2024. |
| Place of publication, distribution, etc. | Canada; |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Name of producer, publisher, distributor, manufacturer | Wiley India |
| Date of production, publication, distribution, manufacture, or copyright notice | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 266p. |
| 500 ## - GENERAL NOTE | |
| General note | include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| General subdivision | Marketing- Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Date last seen | Total checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Location | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 27/02/2025 | 658.8 KOT P23 | 51927 | 2435.00 | 27/02/2025 | Books | 4 BC 46.1 | Dewey Decimal Classification | Reference | Deen Dayal Upadhyaya College Library | Deen Dayal Upadhyaya College Library | 27/02/2025 | 79 | 1948.00 |