Marketing management: text and cases R.L.Varshney,S.L. Gupta

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Material type: Text

TextLanguage: English Publication details: New Delhi Sultan Chand 2007Edition: 3rd revDescription: xxiii, 1185+xviISBN:

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Deen Dayal Upadhyaya College Library Reference	658.83 VAR P7 (Browse shelf(Opens below))	Not for loan	SD 67		27940

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Previous	658.83 LUC P7 Marketing research	658.83 NAR P7 Marketing Research:text and cases	658.83 SRI P12 Case studies in marketing: the Indian context	658.83 VAR P7 Marketing management: text and cases	658.830721 SAR P19 A concise guide to market research: the process, data and methods using IBM SPSS Statistics	658.8342 BLA P6:P11 Consumer Behaviour	658.8342 BLA P6:P11 Consumer Behaviour	Next

Includes Index

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