Majaro, Simon <br/><br/>
Essence of marketing 
Simon Majaro 
 - New Delhi  Prentice-Hall  1996 
 - xii,266 
 - (Prentice-Hall essence of manasgement series) .
<br/><br/> Inludes bibliographical refrence and Index) 
<br/><br/><label>ISBN: </label>812030912x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / MAJ N6