Sherlekar, S. A. <br/><br/>
Global marketing management ( under calue-based integrated customerised appraoch ) 
S. A. Sherlekar, Virendra Sharad Sherlekar 
 - Mumbai  Himalaya Pub.  2000 
 - xx,578 
<br/><br/> Inclueds bibliographical references and Index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHE P0