Chhabra,T.N. Marketing Management:Concepts and practice T. N. Chhabra,S.K.Grover - 2nd ed. - Delhi Dhanpat Rai 2002 - xv,7.14+B22 Includes bibliographical references ISBN: 8177000330 Subjects--Topical Terms: ,Sales ManagemenrMarketing Dewey Class. No.: 658.8 / CHH P2