Kotler,Philip <br/><br/>
Principles of Marketing 
Philip Kotler,Gary Armstrong 
 - 12th ed. 
 - Delhi  Dorling Kindersley Pub.  2009 
 - xxxii,557+I18 
<br/><br/> Includes bibliographical references and Index 
<br/><br/><label>ISBN: </label>9788131715475 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Sales Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT P9