Kotler,Philip <br/><br/>
Principles of Marketing: a South Asian perspective 
Philip Kotler, Gary Armstrong, Prafulla Y. Agnihotri 
 - [S I.]; Noida  Pearson Education; Pearson India  Education Services  2018 
 - xxii, 701 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9789352865611 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing - Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT P11:P13:P18