Mishra, M. N. <br/><br/>
Sales promotion and advertising management 
M. N. Mishra 
 - 2nd 
 - Mumbai  Himalaya Pub.  2007 
 - 355 
<br/><br/><label>ISBN: </label>8183185843 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MArketing<br/>Sales Management-technique
<br/><br/><label>Dewey Class. No.: </label>658.82  / MIS P7