Kotler, Philip <br/><br/>
Marketing Management 
Philip Kotler, Kevin Lane Keller 
 - 12th 
 - New Delhi  Prentice-Hall  2006:2007 
 - xxxvii,729+120 
<br/><br/> Includes Index 
<br/><br/><label>ISBN: </label>8120327993 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management<br/>Sales Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT P6;P7