Kerin, Roger A. <br/><br/>
Strategic marketing problems: cases and comments 
Roger A Kerin, Rbert A. Peterson 
 - 12th 
 - Delhi  Pearson; Dorling Kindersley(India)  2011 
 - xi, 708 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9788131755310 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-Cases<br/>Marketing-Decision making<br/>Marketing-Management
<br/><br/><label>Dewey Class. No.: </label>658.8020722  / KER P11