Ramaswamy, V.S. <br/><br/>
Marketing Management: Indian context  global perspectives 
V.S. Ramaswamy, S Namakumari 
 - 6th 
 - Los Angeles; New Delhi  Sage; Sage Pub.  2018 
 - xlvii, 796 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9789352807383 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing-India -Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAM P18