Kazmi, S.H.H. <br/><br/>
Advertising and sales promotion 
S.H.H. Kazmi,Satish K. Batra 
 - 3rd 
 - New Delhi  Excel Books  2013 
 - xix, 660 
<br/><br/> Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9788174466396 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Advertising Marketing<br/>Marketing-Promotion
<br/><br/><label>Dewey Class. No.: </label>659.113  / KAZ P13