| 000 | 00656nam a2200229Ia 4500 | ||
|---|---|---|---|
| 008 | 230515s9999||||xx |||||||||||||| ||und|| | ||
| 020 | _a0256228779 | ||
| 040 | _aMAIN | ||
| 041 | _aEnglish | ||
| 082 |
_a658.8 _bCHU P3 |
||
| 100 | _aChurchill,Gilbert A. | ||
| 245 | 0 |
_aMarketing: Creating Value for customer _cGilbert A. Churchill,Jr,J.Paul peter |
|
| 250 | _a2nd ed. | ||
| 260 |
_aBoston:Irwin _bMcgraw-Hill _c1998 |
||
| 300 | _axxv,630 | ||
| 440 | _a(The Irwin series in marketing) | ||
| 500 | _aIncludes bibliographical references and Index | ||
| 650 | _a,Sales Management | ||
| 650 | _aMarketing | ||
| 700 | _aPeter ,J. Paul | ||
| 942 | _cBK | ||
| 999 |
_c10625 _d10625 |
||