000 00587nam a2200205Ia 4500
008 230515s9999||||xx |||||||||||||| ||und||
020 _a9788126548514
040 _aMAIN
041 _aEnglish
082 _a658.8
_bCAP P14
100 _aCapon, Noel
245 0 _aManaging marketing: an applied approach
_cNoel Capon, Siddharth Shekhar Singh
260 _aNew York; New Delhi
_bWessex; Wiley India
_c2014
300 _axxviii, 677+I 13
500 _aIncludes index
650 _aMarketing
650 _aMarketing - Management
700 _aSingh, Siddharth Shekhar
942 _cBK
999 _c10664
_d10664