000 00571nam a2200205Ia 4500
008 230515s9999||||xx |||||||||||||| ||und||
020 _a9780199260003
040 _aMAIN
041 _aEnglish
082 _a658.827
_bELL P12
100 _aElliot, Richard
245 0 _aStrategic brand management
_cRichard Elliott, Larry Percy
250 _aIndian
260 _aNew Delhi
_bOxford university Press
_c2012
300 _axiv, 265
500 _aIncludes bibliographical references and index
650 _aProduct management
700 _aPercy, Larry
942 _cBK
999 _c13569
_d13569