000 00667nam a2200217Ia 4500
008 230515s9999||||xx |||||||||||||| ||und||
020 _a9788131725979
040 _aMAIN
041 _aEnglish
082 _a658.812
_bLOV P10
100 _aLovelock, Christopher
245 0 _aServices Marketing: people,technology,strategy
_cChristopher Lovelock, Jochen Wirtz, Jayanta Chatterjee
250 _a6th
260 _aDelhi
_bPearson Prentice Hall; Dorling Kindersley (India)
_c2010
300 _axx, 637
500 _aIncludes index
650 _aCustomer relations-Marketing
650 _aService Industries-Marketing
700 _aWirtz, Jochen,
942 _cBK
999 _c14312
_d14312