000 00567nam a2200205Ia 4500
008 230515s9999||||xx |||||||||||||| ||und||
020 _a9788131703823
040 _aMAIN
041 _aEnglish
082 _a659.1
_bJEF P6
100 _aJefkins, Frank
245 0 _aAdvertising
_cFrank Jefkins
250 _a4th revised ed. and edited by Daniel Yadin
260 _aDelhi
_bPearson; Dorling Kindersley (India)
_c2006
300 _a416
500 _aIncludes bbibliographical references and index
650 _aAdvertising
700 _aYadin, Daniel
942 _cBK
999 _c285
_d285