000 | 00594nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 230515s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780429030871 | ||
040 | _aMAIN | ||
041 | _aEnglish | ||
082 |
_a658.8720723 _bHUA P19 |
||
100 | _aHua, Hongbing | ||
245 | 0 |
_aMobile marketing management : case studies from successful practices _cHongbing Hua |
|
250 | _a1st | ||
260 |
_aNew York _bRoutledge _c2019 |
||
300 | _axiii, 442 | ||
500 | _aIncludes bibliographical references and index | ||
650 | _aInternet marketing-Management | ||
650 | _aMobile commerce | ||
942 | _cBK | ||
999 |
_c9244 _d9244 |