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040 _aMAIN
041 _aEnglish
082 _a658.8
_bMCG M9
100 _aMcgrathy, E.Jerome
245 0 _aBasic marketing: a managerial approach
_cE.Jerome Mcgrathy, Williams D. Perreaulth
250 _a9th
260 _aNew Delhi
_bU.B.S.
_c1989
300 _axviii, 775
650 _aManagement
700 _aPerreaulth, Williams D.
942 _cBK
999 _c9905
_d9905